Gant

About Gant

Gant, stylized as GANT is a Swedish clothing brand with American roots, headquartered in Stockholm, Sweden. The company was founded in 1949 by Bernard Gantmacher and was originally based in New Haven, Connecticut. Gant operates in 70 markets and its products are available at over 4 000 retailers and Gant stores all over the world. House of Gan has three different collections: GANT, GANT Diamond G, and GANT Rugger. Much has changed since we first emerged nearly 70 years ago in New Haven, Connecticut. What was once a family-run shop is now a global, best-selling brand. Although the style has undoubtedly transformed and evolved throughout the years, the GANT shirt still remains our heart and soul. First worn by English polo players in the late 1940s, the white button-down shirt was the essential item in the wardrobe of a well-dressed man. In America, it began life as a Brooks Brothers creation, dating from the 1920s, but GANT played a major role in its evolution, making it our own. To understand the iconic item that started it all, here’s a chronological look at the GANT shirt throughout the years.