Al Seer Trading Agencies

About Al Seer Trading Agencies

At Al Seer we partner with brand owners to build brands. Our primary objective is to grow brands faster than their respective categories, through category insight and flawless execution at the point of purchase. Since 1961, Al Seer has grown from its origins to become a leading distributor in the UAE and Oman. We cover a broad range of product categories and sales channels providing distribution services in the region. Today, Al Seer is one of the largest FMCG distributors in the Lower Gulf.Al Seer has its origins over 55 years ago, and has grown from strength to strength over the years. We have grown to be the preferred brand building partner and one of the largest multi-brand distributors in the region. Our highly skilled and specialized sales force have an in depth understanding of channels and customer needs. Their main objective is to work with customers to develop tailor made business solutions to maximize growth and deliver mutually beneficial business results.